About Us
Our Vision
... is to empower the world to make better coffee & operate successful coffee businesses.
Our Mission
... is to educate, inspire & equip all baristas, business owners & coffee lovers, through access to resources, high quality products & services, ensuring success, happiness & longevity, as well as a memorable coffee experience.
Who is Artisti?
Established in 2009, we are a coffee company focused on producing high quality coffee, education & business support. Located on the Coffs Coast, we sell all things coffee online Australia-wide & service regional NSW wholesale customers.
Best known for our hands-on approach to supplying & supporting cafes with coffee, equipment, servicing, training & business consulting; we strive to enable our café partners to run successful businesses, build their dreams & support their lifestyle. We pride ourselves in being a trusted & reliable source of knowledge, experience & support for our café partners to learn from & call upon at all stages of their business.
We endeavor to create a community of baristas, business owners & coffee lovers that will see our company supported & thriving for generations. Representing our customers & our town, we always act & speak in a way that is respectful, kind, honest, caring & humble. We maintain our direct connection to our customers as well as our hands-on approach. This has been the cornerstone of building strong friendships & business relationships.
As individuals, we are fun, friendly, outgoing & motivated. As a team, we support each other, teach each other, we work hard together - enabling our business to grow & be sustainable into the future. We leave no man behind, therefore our staff are there for each other by being flexible & the having the ability to adapt to the teams needs at any given time. We are not here to cut corners or find shortcuts, we are here to set high standards & work smarter while maintaining our strong work ethic. We are proactive, forward thinking & self sufficient with a motivation to do our jobs to the best of our ability. We represent our brand when we are on & off the clock, always maintaining our professionalism. We understand the needs of our customers, the flexibility required to service & support them in hospitality hours, and we appreciate the lifestyle & balance our jobs allows us to live because of this. We are grateful for the opportunity to work in the coffee industry in regional New South Wales, not having to live in a major city to do so.
We are building a platform for people to enjoy & learn about coffee that is not prejudice, it does not judge, it does not take pride in knowing more than another, but rather uses that opportunity to impart knowledge & empower them. Through our café partners, roastery & online, we will maintain a friendly, relaxed, relatable & approachable feel, leaving every customer feeling satisfied that they were given an honest & quality product & service.
Meet the team
Luke Floyd
Director / Owner at Artisti Coffee Roasters & BLACKWHITE Espresso
Luke is passionate about coffee and the industry. He brings a wealth of knowledge, experience and expertise in business operations, product management, project management and business development. Luke has opened & sold multiple highly successful cafes during his time.
☕️ Favourite Coffee = Dble shot long black on a good single origin.
Liz Floyd
Director / Owner at Artisti Coffee Roasters, BLACKWHITE Espresso & Bikkie Lane
Master chef, baker, planner, organiser, Artisti all rounder and a very busy mum. In short, a lady of many talents who often works tirelessly behind the scenes to keep the Artisti ship sailing smoothly. Liz is also a valuable resource for our cafe partners having a wealth of knowledge when it comes to running & operating a successful cafe kitchen.
☕️ Favourite Coffee = Long black with a dash of milk.
Rod Simpson
General Manager
Rod has over 25 years of experience as a Business Manager in many industries such as Food Distribution, Accounting and Finance, Building and Construction as well as Surveying and Engineering. Rod loves nothing better than seeing customers and team members enjoying what they do and succeeding at their goals.
☕️ Favourite Coffee = Dble Ris Latte
Jimmy Evans
Brand Manager & CRM
Spending over 10 years working as a full time barista throughout Australia for the top coffee companies, Jimmy has been an integral part of opening what we now know as the top cafes on the Coffs Coast. Moving from coffee making to a career in graphic design, brand management & digital media - Jimmy brings all of his coffee knowledge and marketing advice to the table.
☕️ Favourite Coffee = Dble Ris Latte
Ryan Webber
Digital Marketing Manager
Ryan is our creative genius who produces all our video and photo content here at Artisti. He also looks after our Social Media and is responsible for filming, producing and editing all the amazing YouTube videos you see on our channel. We love how Ryan's content strikes the perfect balance between being both entertaining and informative and that he always captures the magic moments!
☕️ Favourite Coffee = Dble Ris Latte
Nicki Kennedy
Warehouse Operations
Nicki brings years of administration experience to the team. She is highly organised and has a sharp attention to detail. Nicki's skills ensure that our servicing and production teams are equipped with all the right info to do a great job for our customers.
☕️ Favourite Coffee = Low tide almond flat white
Beau Corvell
Coffee Professional & CRM
When the weather turns cold you might catch this guy whipping down powdery white slopes with his snowboard but for the most part you'll likely find him hanging in and around cafes. With about a decades experience working as a barista, Beau is here to guide and support our cafe partners and baristas in the art of making great coffee.
☕️ Favourite Coffee = Long Black
Jim Lin
Sales & Account Manager - Sydney
If you're looking for amazing coffee and support in Sydney, Jim is your man. With years of experience both working and competing in the specialty coffee industry Jim has a ton of knowledge to share.
8th Australian Latte Art 2021
14th Australian Brewers Cup 2022 & 2023
9th Australian CIGS 2023
☕️ Favourite Coffee = Flat White
Jay Bailey
Ecommerce Specialist
Jay is the brains behind our online store and absolute wiz on the old PC. He's our resident Shopify expert making sure everything online runs silky smooth so our customers enjoy pleasant shopping sessions online at Artisti.com.au
☕️ Favourite Coffee = Almond Latte
Pavlina Horackova
Barista
Pavlina aka Paya is an amazing barista and a highly valued member of our bar team. Paya originally hails from Prague in the Czech Republic but lucky for us she now calls the mid north coast of NSW home. You will find Paya is super bright and friendly and can pour some seriously good coffee!
☕️ Favourite Coffee = Piccolo
Declan O'Hara
Roastery All Rounder
Declan is our Roastery All-Rounder, helping our Roasting and Production team to get it done. Most of his time is spent in production making sure the roasted coffee is packed to a high standard so the customers get nothing but the best. He is also our Delivery Guy, making sure our customers get what they need when they need it. He is also ‘point guard’ for our Artisti basketball team (IYKYK).
☕️ Favourite Coffee = Affogato
Hamish McDonald
Barista
Hamish has a wealth of ‘hospo’ knowledge and experience under his belt (amongst many other things) and brings a calm, relaxed demeanour to the team. One day you’ll find him pumping out the coffees in our Espresso Bar, the next he’ll be running training sessions on home machines or barista training, then he could be helping pack out wholesale or online orders, or even doing some local deliveries – is there anything this legend can’t do?!
☕️ Favourite Coffee = Oat Latte
Therese Goggin
Bookkeeper
Wonder woman, camera shy, fixer upper, loves $$$’s, good cop & bad cop.
Byron Vinecombe
Macchina Service Technician
Byron at Macchina takes care of all repairs and maintenance of our espresso equipment. Calm under pressure and with over 15 years of experience in the hospitality industry, he's the guy who will get you out of a spot of equipment trouble and ensure your gear is in top shape.
☕️ Favourite Coffee = Double Ris flat white.
Rory Courtenay
Macchina Service Manager
Rory is the man behind the scenes making sure Macchina servicing runs like a well oiled machine (just like his Suzuki GSXR 600). Controlling parts, booking in and prioritizing jobs as well as making sure our service techs turn up where and when they're supposed to.
☕️ Favourite Coffee = Double Ris latte.
